* @version 1.48 <2005/07/18> * @copyright GNU General Public License (GPL) **/ /* // Sample ------------------------------------- $thumb=new Thumbnail("source.jpg"); // set source image file $thumb->size_width(100); // set width for thumbnail, or $thumb->size_height(300); // set height for thumbnail, or $thumb->size_auto(200); // set the biggest width or height for thumbnail $thumb->size(150,113); // set the biggest width and height for thumbnail $thumb->quality=75; //default 75 , only for JPG format $thumb->output_format='JPG'; // JPG | PNG $thumb->jpeg_progressive=0; // set progressive JPEG : 0 = no , 1 = yes $thumb->allow_enlarge=false; // allow to enlarge the thumbnail $thumb->CalculateQFactor(10000); // Calculate JPEG quality factor for a specific size in bytes $thumb->bicubic_resample=true; // [OPTIONAL] set resample algorithm to bicubic $thumb->img_watermark='watermark.png'; // [OPTIONAL] set watermark source file, only PNG format [RECOMENDED ONLY WITH GD 2 ] $thumb->img_watermark_Valing='TOP'; // [OPTIONAL] set watermark vertical position, TOP | CENTER | BOTTOM $thumb->img_watermark_Haling='LEFT'; // [OPTIONAL] set watermark horizonatal position, LEFT | CENTER | RIGHT $thumb->txt_watermark='Watermark text'; // [OPTIONAL] set watermark text [RECOMENDED ONLY WITH GD 2 ] $thumb->txt_watermark_color='000000'; // [OPTIONAL] set watermark text color , RGB Hexadecimal[RECOMENDED ONLY WITH GD 2 ] $thumb->txt_watermark_font=1; // [OPTIONAL] set watermark text font: 1,2,3,4,5 $thumb->txt_watermark_Valing='TOP'; // [OPTIONAL] set watermark text vertical position, TOP | CENTER | BOTTOM $thumb->txt_watermark_Haling='LEFT'; // [OPTIONAL] set watermark text horizonatal position, LEFT | CENTER | RIGHT $thumb->txt_watermark_Hmargin=10; // [OPTIONAL] set watermark text horizonatal margin in pixels $thumb->txt_watermark_Vmargin=10; // [OPTIONAL] set watermark text vertical margin in pixels $thumb->->memory_limit='32M'; //[OPTIONAL] set maximun memory usage, default 32 MB ('32M'). (use '16M' or '32M' for litter images) $thumb->max_execution_time'30'; //[OPTIONAL] set maximun execution time, default 30 seconds ('30'). (use '60' for big images o slow server) $thumb->process(); // generate image $thumb->show(); // show your thumbnail, or $thumb->save("thumbnail.jpg"); // save your thumbnail to file, or $image = $thumb->dump(); // get the image echo ($thumb->error_msg); // print Error Mensage //---------------------------------------------- ################################################ */ class Thumbnail { /** *@access public *@var integer Quality factor for JPEG output format, default 75 **/ var $quality=75; /** *@access public *@var string output format, default JPG, valid values 'JPG' | 'PNG' **/ var $output_format='JPG'; /** *@access public *@var integer set JPEG output format to progressive JPEG : 0 = no , 1 = yes **/ var $jpeg_progressive=0; /** *@access public *@var boolean allow to enlarge the thumbnail. **/ var $allow_enlarge=false; /** *@access public *@var string [OPTIONAL] set watermark source file, only PNG format [RECOMENDED ONLY WITH GD 2 ] **/ var $img_watermark=''; /** *@access public *@var string [OPTIONAL] set watermark vertical position, TOP | CENTER | BOTTOM **/ var $img_watermark_Valing='TOP'; /** *@access public *@var string [OPTIONAL] set watermark horizonatal position, LEFT | CENTER | RIGHT **/ var $img_watermark_Haling='LEFT'; /** *@access public *@var string [OPTIONAL] set watermark text [RECOMENDED ONLY WITH GD 2 ] **/ var $txt_watermark=''; /** *@access public *@var string [OPTIONAL] set watermark text color , RGB Hexadecimal[RECOMENDED ONLY WITH GD 2 ] **/ var $txt_watermark_color='000000'; /** *@access public *@var integer [OPTIONAL] set watermark text font: 1,2,3,4,5 **/ var $txt_watermark_font=1; /** *@access public *@var string [OPTIONAL] set watermark text vertical position, TOP | CENTER | BOTTOM **/ var $txt_watermark_Valing='TOP'; /** *@access public *@var string [OPTIONAL] set watermark text horizonatal position, LEFT | CENTER | RIGHT **/ var $txt_watermark_Haling='LEFT'; /** *@access public *@var integer [OPTIONAL] set watermark text horizonatal margin in pixels **/ var $txt_watermark_Hmargin=10; /** *@access public *@var integer [OPTIONAL] set watermark text vertical margin in pixels **/ var $txt_watermark_Vmargin=10; /** *@access public *@var bool [OPTIONAL] set resample algorithm to bicubic **/ var $bicubic_resample=false; /** *@access public *@var string [OPTIONAL] set maximun memory usage, default 8 MB ('8M'). (use '16M' for big images) **/ var $memory_limit='32M'; /** *@access public *@var string [OPTIONAL] set maximun execution time, default 30 seconds ('30'). (use '60' for big images) **/ var $max_execution_time='30'; /** *@access public *@var string errors mensage **/ var $error_msg=''; /** *@access private *@var mixed images **/ var $img; /** *open source image *@access public *@param string filename of the source image file *@return boolean **/ function Thumbnail($imgfile) { $img_info = getimagesize( $imgfile ); //detect image format switch( $img_info[2] ){ case 2: //JPEG $this->img["format"]="JPEG"; $this->img["src"] = ImageCreateFromJPEG ($imgfile); break; case 3: //PNG $this->img["format"]="PNG"; $this->img["src"] = ImageCreateFromPNG ($imgfile); $this->img["des"] = $this->img["src"]; break; default: $this->error_msg="Not Supported File"; return false; }//case $this->img["x"] = $img_info[0]; //original dimensions $this->img["y"] = $img_info[1]; $this->img["x_thumb"]= $this->img["x"]; //thumbnail dimensions $this->img["y_thumb"]= $this->img["y"]; $this->img["des"] = $this->img["src"]; // thumbnail = original return true; } /** *set height for thumbnail *@access public *@param integer height *@return boolean **/ function size_height($size=100) { //height $this->img["y_thumb"]=$size; if ($this->allow_enlarge==true) { $this->img["y_thumb"]=$size; } else { if ($size < ($this->img["y"])) { $this->img["y_thumb"]=$size; } else { $this->img["y_thumb"]=$this->img["y"]; } } if ($this->img["y"]>0) { $this->img["x_thumb"] = ($this->img["y_thumb"]/$this->img["y"])*$this->img["x"]; } else { $this->error_msg="Invalid size : Y"; return false; } } /** *set width for thumbnail *@access public *@param integer width *@return boolean **/ function size_width($size=100) { //width if ($this->allow_enlarge==true) { $this->img["x_thumb"]=$size; } else { if ( $size < ($this->img["x"])) { $this->img["x_thumb"]=$size; } else { $this->img["x_thumb"]=$this->img["x"]; } } if ($this->img["x"]>0) { $this->img["y_thumb"] = ($this->img["x_thumb"]/$this->img["x"])*$this->img["y"]; } else { $this->error_msg="Invalid size : x"; return false; } } /** *set the biggest width or height for thumbnail *@access public *@param integer width or height *@return boolean **/ function size_auto($size=100) { //size if ($this->img["x"]>=$this->img["y"]) { $this->size_width($size); } else { $this->size_height($size); } } /** *set the biggest width and height for thumbnail *@access public *@param integer width *@param integer height *@return boolean **/ function size($size_x,$size_y) { //size if ( (($this->img["x"])/$size_x) >= (($this->img["y"])/$size_y) ) { $this->size_width($size_x); } else { $this->size_height($size_y); } } /** *show your thumbnail, output image and headers *@access public *@return void **/ function show() { //show thumb Header("Content-Type: image/".$this->img["format"]); if ($this->output_format=="PNG") { //PNG imagePNG($this->img["des"]); } else { imageinterlace( $this->img["des"], $this->jpeg_progressive); imageJPEG($this->img["des"],"",$this->quality); } } /** *return the result thumbnail *@access public *@return mixed **/ function dump() { //dump thumb return $this->img["des"]; } /** *save your thumbnail to file *@access public *@param string output file name *@return boolean **/ function save($save="") { //save thumb if (empty($save)) { $this->error_msg='Not Save File'; return false; } if ($this->output_format=="PNG") { //PNG imagePNG($this->img["des"],"$save"); } else { imageinterlace( $this->img["des"], $this->jpeg_progressive); imageJPEG($this->img["des"],"$save",$this->quality); } return true; } /** *generate image *@access public *@return boolean **/ function process () { ini_set('memory_limit',$this->memory_limit); ini_set('max_execution_time',$this->max_execution_time); $X_des =$this->img["x_thumb"]; $Y_des =$this->img["y_thumb"]; //if ($this->checkgd2()) { $gd_version=$this->gdVersion(); if ($gd_version>=2) { //if (false) { $this->img["des"] = ImageCreateTrueColor($X_des,$Y_des); if ($this->txt_watermark!='' ) { sscanf($this->txt_watermark_color, "%2x%2x%2x", $red, $green, $blue); $txt_color=imageColorAllocate($this->img["des"] ,$red, $green, $blue); } if (!$this->bicubic_resample) { imagecopyresampled ($this->img["des"], $this->img["src"], 0, 0, 0, 0, $X_des, $Y_des, $this->img["x"], $this->img["y"]); } else { $this->imageCopyResampleBicubic($this->img["des"], $this->img["src"], 0, 0, 0, 0, $X_des, $Y_des, $this->img["x"], $this->img["y"]); } if ($this->img_watermark!='' && file_exists($this->img_watermark)) { $this->img["watermark"]=ImageCreateFromPNG ($this->img_watermark); $this->img["x_watermark"] =imagesx($this->img["watermark"]); $this->img["y_watermark"] =imagesy($this->img["watermark"]); imagecopyresampled ($this->img["des"], $this->img["watermark"], $this->calc_position_H (), $this->calc_position_V (), 0, 0, $this->img["x_watermark"], $this->img["y_watermark"],$this->img["x_watermark"], $this->img["y_watermark"]); } if ($this->txt_watermark!='' ) { imagestring ( $this->img["des"], $this->txt_watermark_font, $this->calc_text_position_H() , $this->calc_text_position_V(), $this->txt_watermark,$txt_color); } } else { $this->img["des"] = ImageCreate($X_des,$Y_des); if ($this->txt_watermark!='' ) { sscanf($this->txt_watermark_color, "%2x%2x%2x", $red, $green, $blue); $txt_color=imageColorAllocate($this->img["des"] ,$red, $green, $blue); } // pre copy image, allocating color of water mark, GD < 2 can't resample colors if ($this->img_watermark!='' && file_exists($this->img_watermark)) { $this->img["watermark"]=ImageCreateFromPNG ($this->img_watermark); $this->img["x_watermark"] =imagesx($this->img["watermark"]); $this->img["y_watermark"] =imagesy($this->img["watermark"]); imagecopy ($this->img["des"], $this->img["watermark"], $this->calc_position_H (), $this->calc_position_V (), 0, 0, $this->img["x_watermark"], $this->img["y_watermark"]); } imagecopyresized ($this->img["des"], $this->img["src"], 0, 0, 0, 0, $X_des, $Y_des, $this->img["x"], $this->img["y"]); @imagecopy ($this->img["des"], $this->img["watermark"], $this->calc_position_H (), $this->calc_position_V (), 0, 0, $this->img["x_watermark"], $this->img["y_watermark"]); if ($this->txt_watermark!='' ) { imagestring ( $this->img["des"], $this->txt_watermark_font, $this->calc_text_position_H() , $this->calc_text_position_V(), $this->txt_watermark, $txt_color); // $this->txt_watermark_color); } } $this->img["src"]=$this->img["des"]; $this->img["x"]= $this->img["x_thumb"]; $this->img["y"]= $this->img["y_thumb"]; } /** *Calculate JPEG quality factor for a specific size in bytes *@access public *@param integer maximun file size in bytes **/ function CalculateQFactor($size) { //based on: JPEGReducer class version 1, 25 November 2004, Author: huda m elmatsani, Email :justhuda@netscape.net //calculate size of each image. 75%, 50%, and 25% quality ob_start(); imagejpeg($this->img["des"],'',75); $buffer = ob_get_contents(); ob_end_clean(); $size75 = strlen($buffer); ob_start(); imagejpeg($this->img["des"],'',50); $buffer = ob_get_contents(); ob_end_clean(); $size50 = strlen($buffer); ob_start(); imagejpeg($this->img["des"],'',25); $buffer = ob_get_contents(); ob_end_clean(); $size25 = strlen($buffer); //calculate gradient of size reduction by quality $mgrad1 = 25/($size50-$size25); $mgrad2 = 25/($size75-$size50); $mgrad3 = 50/($size75-$size25); $mgrad = ($mgrad1+$mgrad2+$mgrad3)/3; //result of approx. quality factor for expected size $q_factor=round($mgrad*($size-$size50)+50); if ($q_factor<25) { $this->quality=25; } elseif ($q_factor>100) { $this->quality=100; } else { $this->quality=$q_factor; } } /** *@access private *@return integer **/ function calc_text_position_H () { $W_mark = imagefontwidth ($this->txt_watermark_font)*strlen($this->txt_watermark); $W = $this->img["x_thumb"]; switch ($this->txt_watermark_Haling) { case 'CENTER': $x = $W/2-$W_mark/2; break; case 'RIGHT': $x = $W-$W_mark-($this->txt_watermark_Hmargin); break; default: case 'LEFT': $x = 0+($this->txt_watermark_Hmargin); break; } return $x; } /** *@access private *@return integer **/ function calc_text_position_V () { $H_mark = imagefontheight ($this->txt_watermark_font); $H = $this->img["y_thumb"]; switch ($this->txt_watermark_Valing) { case 'CENTER': $y = $H/2-$H_mark/2; break; case 'BOTTOM': $y = $H-$H_mark-($this->txt_watermark_Vmargin); break; default: case 'TOP': $y = 0+($this->txt_watermark_Vmargin); break; } return $y; } /** *@access private *@return integer **/ function calc_position_H () { $W_mark = $this->img["x_watermark"]; $W = $this->img["x_thumb"]; switch ($this->img_watermark_Haling) { case 'CENTER': $x = $W/2-$W_mark/2; break; case 'RIGHT': $x = $W-$W_mark; break; default: case 'LEFT': $x = 0; break; } return $x; } /** *@access private *@return integer **/ function calc_position_V () { $H_mark = $this->img["y_watermark"]; $H = $this->img["y_thumb"]; switch ($this->img_watermark_Valing) { case 'CENTER': $y = $H/2-$H_mark/2; break; case 'BOTTOM': $y = $H-$H_mark; break; default: case 'TOP': $y = 0; break; } return $y; } /** *@access private *@return boolean **/ function checkgd2(){ // TEST the GD version if (extension_loaded('gd2') && function_exists('imagecreatetruecolor')) { return false; } else { return true; } } /** * Get which version of GD is installed, if any. * * Returns the version (1 or 2) of the GD extension. */ function gdVersion($user_ver = 0) { if (! extension_loaded('gd')) { return; } static $gd_ver = 0; // Just accept the specified setting if it's 1. if ($user_ver == 1) { $gd_ver = 1; return 1; } // Use the static variable if function was called previously. if ($user_ver !=2 && $gd_ver > 0 ) { return $gd_ver; } // Use the gd_info() function if possible. if (function_exists('gd_info')) { $ver_info = gd_info(); preg_match('/\d/', $ver_info['GD Version'], $match); $gd_ver = $match[0]; return $match[0]; } // If phpinfo() is disabled use a specified / fail-safe choice... if (preg_match('/phpinfo/', ini_get('disable_functions'))) { if ($user_ver == 2) { $gd_ver = 2; return 2; } else { $gd_ver = 1; return 1; } } // ...otherwise use phpinfo(). ob_start(); phpinfo(8); $info = ob_get_contents(); ob_end_clean(); $info = stristr($info, 'gd version'); preg_match('/\d/', $info, $match); $gd_ver = $match[0]; return $match[0]; } // End gdVersion() function imageCopyResampleBicubic($dst_img, $src_img, $dst_x, $dst_y, $src_x, $src_y, $dst_w, $dst_h, $src_w, $src_h) { $scaleX = ($src_w - 1) / $dst_w; $scaleY = ($src_h - 1) / $dst_h; $scaleX2 = $scaleX / 2.0; $scaleY2 = $scaleY / 2.0; $tc = imageistruecolor($src_img); for ($y = $src_y; $y < $src_y + $dst_h; $y++) { $sY = $y * $scaleY; $siY = (int) $sY; $siY2 = (int) $sY + $scaleY2; for ($x = $src_x; $x < $src_x + $dst_w; $x++) { $sX = $x * $scaleX; $siX = (int) $sX; $siX2 = (int) $sX + $scaleX2; if ($tc) { $c1 = imagecolorat($src_img, $siX, $siY2); $c2 = imagecolorat($src_img, $siX, $siY); $c3 = imagecolorat($src_img, $siX2, $siY2); $c4 = imagecolorat($src_img, $siX2, $siY); $r = (($c1 + $c2 + $c3 + $c4) >> 2) & 0xFF0000; $g = ((($c1 & 0xFF00) + ($c2 & 0xFF00) + ($c3 & 0xFF00) + ($c4 & 0xFF00)) >> 2) & 0xFF00; $b = ((($c1 & 0xFF) + ($c2 & 0xFF) + ($c3 & 0xFF) + ($c4 & 0xFF)) >> 2); imagesetpixel($dst_img, $dst_x + $x - $src_x, $dst_y + $y - $src_y, $r+$g+$b); } else { $c1 = imagecolorsforindex($src_img, imagecolorat($src_img, $siX, $siY2)); $c2 = imagecolorsforindex($src_img, imagecolorat($src_img, $siX, $siY)); $c3 = imagecolorsforindex($src_img, imagecolorat($src_img, $siX2, $siY2)); $c4 = imagecolorsforindex($src_img, imagecolorat($src_img, $siX2, $siY)); $r = ($c1['red'] + $c2['red'] + $c3['red'] + $c4['red'] ) << 14; $g = ($c1['green'] + $c2['green'] + $c3['green'] + $c4['green']) << 6; $b = ($c1['blue'] + $c2['blue'] + $c3['blue'] + $c4['blue'] ) >> 2; imagesetpixel($dst_img, $dst_x + $x - $src_x, $dst_y + $y - $src_y, $r+$g+$b); } } } } /** *generate a unique filename in a directory like prefix_filename_randon.ext *@access public *@param string path of the destination dir. Example '/img' *@param string name of the file to save. Example 'my_foto.jpg' *@param string [optional] prefix of the name Example 'picture' *@return string full path of the file to save. Exmaple '/img/picture_my_foto_94949.jpg' **/ function unique_filename ( $archive_dir , $filename , $file_prefix='') { // checkemaos if file exists $extension= strtolower( substr( strrchr($filename, ".") ,1) ); $name=str_replace(".".$extension,'',$filename); // only alfanumerics characters $string_tmp = $name; $name=''; while ($string_tmp!='') { $character=substr ($string_tmp, 0, 1); $string_tmp=substr ($string_tmp, 1); if (eregi("[abcdefghijklmnopqrstuvwxyz0-9]", $character)) { $name=$name.$character; } else { $name=$name.'_'; } } $destination = $file_prefix."_".$name.".".$extension; while (file_exists($archive_dir."/".$destination)) { // if exist, add a random number to the file name srand((double)microtime()*1000000); // random number inizializzation $destination = $file_prefix."_".$name."_".rand(0,999999999).".".$extension; } return ($destination); } /** * NOT USED : to do: mezclar imagenes a tamaņo original, preservar canal alpha y redimensionar * Merge multiple images and keep transparency * $i is and array of the images to be merged: * $i[1] will be overlayed over $i[0] * $i[2] will be overlayed over that * @param mixed * @retrun mixed the function returns the resulting image ready for saving **/ function imagemergealpha($i) { //create a new image $s = imagecreatetruecolor(imagesx($i[0]),imagesy($i[1])); //merge all images imagealphablending($s,true); $z = $i; while($d = each($z)) { imagecopy($s,$d[1],0,0,0,0,imagesx($d[1]),imagesy($d[1])); } //restore the transparency imagealphablending($s,false); $w = imagesx($s); $h = imagesy($s); for($x=0;$x<$w;$x++) { for($y=0;$y<$h;$y++) { $c = imagecolorat($s,$x,$y); $c = imagecolorsforindex($s,$c); $z = $i; $t = 0; while($d = each($z)) { $ta = imagecolorat($d[1],$x,$y); $ta = imagecolorsforindex($d[1],$ta); $t += 127-$ta['alpha']; } $t = ($t > 127) ? 127 : $t; $t = 127-$t; $c = imagecolorallocatealpha($s,$c['red'],$c['green'],$c['blue'],$t); imagesetpixel($s,$x,$y,$c); } } imagesavealpha($s,true); return $s; } } ?> Neolevel - Full Time Marketing - Human Resources Services for Marketing

"Many receive advice, few profit by it" Publilius Syrius
Neolevel - Full Time Marketing
Neolevel - Full Time Marketing Home Company Services Resources BLOG CONTACT

home / services / human_resources /
Human Resources Services for Marketing


Every company reaches a stage when an internal marketing department is needed, and the need for marketing projects is large enough to justify hiring their own staff.

Via our Human Resources services, Neolevel wants to help companies and customers implement and coordinate their own marketing department.

If you are not a marketing specialist, how will you choose a specialist to hire? How do you know what you need to ask them, what they need to know? How will you organize the work?

The Marketing activity is very complex and very fast. If you have decided to start doing marketing in-house, Neolevel helps you establish an efficient department.

Among of human resources services for marketing are:

Recruitment and Selection Marketing personnel

We define for you the job requirements, selection criteria, list of activities that the future marketing responsible will have to do. We place employment ads on your behalf, receive applications and select the most appropriate candidate, giving you a short list of options.

We conduct a pre-selection interview. We participate with you to interviews.
We design specific tests and practice samples for the post pursued and evaluate the practical evidence.
We help you choose the right person.
 
Organizing personnel for effective marketing

For the first person in charge of marketing, still a junior, we write the job description and design a program of activities for a certain period of time, helping them start in your company and offering you an evaluation procedure for the marketing activity. 

In view of hiring a whole department, we offer organization systems and job descriptions for each specialization, according to the employment needs of your firm.

If you already have marketing people who are not organized, we help you organize and lead them. We even help you choose the leader based on performance and management skills.
 
Coordinating, motivating and evaluating marketing and sales staff

Together we establish programs to motivate staff who wish to obtain better results in both marketing and sales. We keep track and coordinate projects or make adjustments that help the team meet its objectives, thus achieving bonuses and other benefits.

We also create internal assessment systems for marketing and sales so that the motivational system is fair and truly motivating.
 
 
Training in marketing the non-specialized personnel

If you already have marketing staff that for some reason is not sufficiently experienced or performing, we create customized training and coaching programs by which to reduce this disadvantage.
 
We evaluate the personnel and the marketing activities carried out, correcting where necessary and maintaining the good work done.

We offer support in the work of the marketing department until it reaches the required standards of a competitive and professional marketing.
 
Precise guidance on specific projects
 
Both seniors and especially juniors can experience new situations when they do not feel confident to know how to make it right. In this matter we can guide the processes during their implementation so as to eliminate the stress of the first difficult project first, making sure that it is done well and on time.

On the list of possible challenges to a young department may be the participation in an international exhibition, representing the company in specialized conferences, organization of intensive sales campaigns, the first company profile, the first booklet, the first advertising campaign, etc.
 
Marketing coaching for juniors
 
The first year may be difficult for a junior, if he does not have a marketing director and a mentor to guide him in his activities. Neolevel comes with a program that guides new marketing responsible through regular meetings and discussions, with advice and confirmations for the projects well done.

Why is this service important for companies? Because marketing is a field far more complex than even the management of the company. Because through marketing the company presents itself outside, and it has to deal with very different and very large publics. Because marketing is dealing with clients and clients are the ones making the company grow. The importance of a well done marketing is crucial.

It is true that few companies realize the true value of a professional marketing. Also that some firms do not perceive their own marketing deficiencies. As difficult as it is to admit, you can find yourself in the situation that you are not satisfied with the marketing done by your men who you care about. You will not want to replace them, you'll not want to hire extra people and keep inefficient personnel and you will want to stop the marketing activity. The simplest and cheapest solution is to get a coach for a limited period of time that will regulate the processes as much as possible.

Contact us, invite us to a discussion and you will understand better if you need our marketing human resources services.